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We make eye care easy at your Watchung Target Optical located at 1515 US Highway 22. Every day we deliver on our "expect more, pay less" promise by bringing together quality eye care, fashion, affordability and a simple, fun shopping experience. You always get more looks for less with your eyeglasses and sunglasses with top brands like Ray-Ban, Armani Exchange, Oakley and more. And popular brands of contacts like Acuvue, CIBA and specialty lenses. Whatever your choice, you get a great value on our quality lenses with a 90-day unconditional guarantee. And when it comes to taking care of your eyes, we can't say enough about the importance of an annual eye exam. Eye exams available by Independent Doctors of Optometry next to Target Optical.
Target Optical can be found at 1515 US Highway 22 . The following is offered: Optometry - In Watchung there are 4 other Optometry. An overview can be found here.
Due to COVID-19, our store hours may temporarily change from our normal hours
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Put on a pair of Maui Jims and instantly, 99.9% of glare disappears. 100% of harmful and damaging UV is gone. The world's true colors come shining through like never before: bolder, richer, crisper... all with more contrast and clarity. The patented, color-infused PolarizedPlus®2 lens technology works as an optically correct, distortion-free lens allowing you to see your blues, bluer. It's absolutely brilliant.
Link: Maui Jim
The spontaneous choice of artists and celebrities, Ray-Ban has become a true worldwide phenomenon. Ray-Ban is preferred by legends, loved by individualists and imitated by everyone. With 70 years of authenticity, tradition and quality to its name, Ray-Bay will continue to look to its past to envision its future. For anyone who simply wants to be real, Ray-Ban believes the most fashionable thing to be is yourself.
The spontaneous choice of artists and celebrities, Ray-Ban has become a true worldwide phenomenon?even for kids. Ray-Ban Jr. takes the hot styles for adults and brings them down a few years for youth looking to be cool. Starting young with the Ray-Ban tradition will make for a seamless transition into the brand as the years continue. And, what?s more important than learning that the most fashionable thing to be is yourself.
Link: Ray-Ban Jr.
For industry-best protection from the sun or flying objects, get Oakley. Oakley offers a unique three-point fit plus an array of performance treatments and lens tints. So you get a clear view of wherever the world takes you.
Active women crave challenges, excitement, and just plain fun. Oakley evolved in the youth culture of action sports, serving and inspiring free spirits who define their own lifestyle. That's why we have unique insights into today's active girl, and why we can fuel her aspirations by bridging the gap between performance and style.
Link: Oakley Women's
The Spy brand was created in 1994 by the passion of a group of over-achieving athletes and enthusiasts seeking a new visual perspective on technical eyewear products. Spy values are not bound by tradition, but based on the core ideals of young-at-heart pioneers - those whose need to express freedom and innovation are stronger than the rules and conventions of the day. The Spy brand DNA melds an action sports heritage with a passion for fashion-forward styling. Constantly evolving the relationship among material, function and design, Spy generates an obsession with progress.
Founded in a Manhattan loft in 1941, Coach began as a family-run workshop of six artisans handcrafting leather goods using skills handed down for generations. Discerning customers soon began to seek out the quality and unique nature of Coach craftsmanship. To this day, Coach maintains the highest standards for materials and workmanship. The prominence of the Coach brand is attributed to its unique American attitude and design, the heritage of fine leather goods and custom fabrics, superior quality and durability, and commitment to customer service.
DKNY is the perfect mix of style and value: it's sleek, metropolitan, fun and fast. Donna Karan founded her company in 1984 with the strategy to "design modern clothes for modern people, based on seven easy pieces" that mix and match for a day-into-evening wardrobe. DKNY sunglasses fit right in to this philosophy. Wear them at work or on the weekends, with jeans or evening dresses. Either way you'll embody the energy and spirit of New York City.
Strong. Cosmopolitan. She tours the world and doesn't forget her roots. She likes herself and knows she is liked. The Dolce & Gabbana woman wears very high heels that give her both a feminine, sexy way of walking and an unmistakable posture. She is luxurious, authentic and unconventional. She might be a manager, wife, mother or lover, but she is always thoroughly a woman.
Link: Dolce & Gabanna
Vogue delivers fashion values with colorful designs and hot trends -and it is for fashion lovers who love to live in a world of aspiration and desires. Whether you are young or feel young, call yourself a lady or a vamp, Vogue aims at accessible price points, all while maintaining a high level of fashion. Created in 1973 and taking the same name as the most prestigious fashion magazine in the world, Vogue styles are constantly evolving and perfect for any mood.
Link: Vogue Eyewear